So after much obsession and online searching, I had given up on ever finding (let alone seeing in person) the super fun colorful Japanese masking tape that everyone had been raving about online. I saw it on all of my favorite blogs, the Design Within Reach website (albeit sold out), etc. yet nowhere could I track it down. After completely forgetting about it, I walked into the MoMa store in NYC and look at what was sitting on the shelf starring me right in the face!!!